• Where Innovation Flows Freely

    IRR is a private equity fund and incubator that identifies and works
    with talented individuals and companies to create the best possible
    platforms in the digital age, to meaningfully engage and serve clients and communities.

Who we are

Meet the people behind Idea River Run

At Idea River Run we empower talented individuals and entrepreneurs to create the best digital products possible to the serve the needs of the industry.

We are proud of our unique approach of staffing with the emphasis placed on diversity. Diversity has proven to encourage us to continuously search for new perspectives, better problem solving and decision making in aiding us in maximizing creativity and innovation in business.

Our wealth of talent leveraging on a wide ranging and differentiated group of proprietary and affiliate companies, provides businesses with access to marketing, financial, production and brand building capabilities brought together to contribute to as well as elevate the success of your organization.

Meet the Team

Tan Sri Vincent Lee

Zen Eagle

Tan Sri Vincent Lee

Zen Eagle

One of Malaysia’s best brand builders, Tan Sri Vincent Lee is the brain behind the success of many high profile and notable brands in the market. He is the founder of Foetus International, a one-stop centre for advertising, marketing communications, CRM, public relations and event management to name a few.

Lionel Koh

Flying Cantaloupe

Lionel Koh

Flying Cantaloupe

Besides the position of Group Finance Director of IRR, Lionel is currently the Group Finance Director of The Foetus Group, Malaysia's largest creative conglomerate. He joined Naga DDB as an Accountant in October 1990 and has been with the group since. Lionel is a Chartered Accountant (MIA) and is a fellow of Malaysia Institute of Taxation. This gave him a one-of-a-kind portfolio in managing finances.

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