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  • Where Innovation Flows Freely

    IRR is a private equity fund and incubator that identifies and works
    with talented individuals and companies to create the best possible
    platforms in the digital age, to meaningfully engage and serve clients and communities.

  • Introducing GIMMIE,
    our latest partner.

    Read the press release here.

  • Introducing DNA,
    our latest partner.

    Read the press release here.

Who we are

Meet the people behind Idea River Run

At Idea River Run we empower talented individuals to create the best products possible to serve the needs of the industry.

We are proud of our unique approach of staffing which emphasizes on diversity. Diversity proved to encourage us to continuously search for new perspectives, better problem solving and decision making outcomes, and lead us to an endless source of creativity and innovation embedded within us.

Our people bring together with one goal in mind, using their unique information and experiences to handle their tasks, giving you the best possible results, to contribute to the success of your organization.

Meet the Team

Tan Sri Vincent Lee

Zen Eagle

Tan Sri Vincent Lee

Zen Eagle

One of Malaysia’s best brand builders, Tan Sri Vincent Lee is the brain behind the success of many high profile and notable brands in the market. He is the founder of Foetus International, a one-stop centre for advertising, marketing communications, CRM, public relations and event management to name a few.

Lionel Koh

Flying Cantaloupe

Lionel Koh

Flying Cantaloupe

Besides the position of Group Finance Director of IRR, Lionel is currently the Group Finance Director of The Foetus Group, Malaysia's largest creative conglomerate. He joined Naga DDB as an Accountant in October 1990 and has been with the group since. Lionel is a Chartered Accountant (MIA) and is a fellow of Malaysia Institute of Taxation. This gave him a one-of-a-kind portfolio in managing finances.

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Latest News

IdeaRiverRun Invests over RM2 million in Gimmie

PETALING JAYA (SELANGOR), 28 November 2014 - IdeaRiverRun, a private investment company and incubator, today invested RM2.34 million (US$700,000) in Singapore-based Gimmie, a leading provider of digital marketing tools such as loyalty and rewards programs.

The investment will further strengthen Gimmie’s expansion in Asia with its soon-to-be launched GimmieX, the region’s first Software-as-a-Service (SaaS) Data Management Platform (DMP) and new customer wins for its Gimmie Loyalty Platform. The newly injected funds will be used to ramp up the product development of GimmieX and to provide in-country support for the Gimmie Loyalty Program in the region.

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Digital News Asia Raises RM 1-Million Seed Funding from IdeaRiverRun

PETALING JAYA (SELANGOR), 10 November 2014 - Digital News Asia (DNA), an independent technology news portal, announced today that it has secured RM1 million (approximately US$300,000) in seed funding from IdeaRiverRun (IRR), a private equity fund.

The investment will be used to fund DNA’s regional expansion in South-East Asia, further build its team, and to develop new products and channels.

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Our Companies

Cilisos Sdn Bhd

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GreenJobsBay Sdn Bhd

Get talents through professional referrals’ network.

MVP Digital Sdn Bhd

Be Audacious

Prop Community Sdn Bhd

Your Trusted Community for Property Advice

Gimmieworld Pte Ltd

Media Company